A: We’ve helped hundreds of brands grow their new customer base and revenues through paid media campaigns. Our team’s extensive background in profitable customer acquisition provides access to a team that feels like an extension of your own team.
Our team includes experts in Google Ads, YouTube Ads, Meta (Facebook/Instagram), TikTok, Snapchat, Pinterest, and more.
Working with Advida can streamline your customer acquisition process so your team can focus on servicing existing customers, developing new products, and increasing your profitability.
A: Advida provides digital advertising and content development to brands and services. Our core service is new customer acquisition. We use paid media campaigns to promote your product or service to generate new customers at profitable rates. We track campaign performance in real-time, weighing your revenues against advertising costs to ensure new customers are acquired in a profitable manner.
A: Performance marketing is advertising where the client pays for results achieved. Unlike traditional marketing, performance marketing is specifically used to drive actions and track and measure those actions in real-time to optimize profitability or ROAS.
A: A paid advertising agency is a company that specializes in driving new customers to your product or service using paid media. Success is measured by the following metrics to ensure new customers are acquired at a profitable rate:
Return on ad spend (ROAS)
Cost Per Acquisition (CPA)
Cost Per Lead (CPL)
Cost Per Thousand Impressions (CPM)
Cost Per Click (CPC)
Effective Cost Per Action (eCPA)
Conversion Rate (CR)
Click Through Rate (CTR)
A: Our team can implement a wide variety of paid media strategies to drive new customers to your brand:
Determining high-intent keywords based on your product or service that create high ROAS search campaigns.
Developing custom static image and video creatives that can be advertised via social media platforms, Google Ads, YouTube, and through native advertising.
Utilizing direct response copywriting to increase conversion rates on your website, landing pages, and creatives.
Running audience based campaigns leveraging existing data based on your customer avatars.
Google Search Ads
Google Display Ads
Google Performance Max Ads
Google Discovery Ads
Meta – Facebook and Instagram Ads
Sponsored ads via direct news publisher partnerships
A: Advida has successfully generated new customers for hundreds of different products and services. Our team has had success in multiple categories including but not limited to: Ecommerce, retail, consumer electronics, financial services, lead generation, downloads, and more.
A: Google Ads, YouTube, SEM, Facebook, Instagram, TikTok, Snapchat, Twitter, and native advertising. Our team has profitably spent over $100M on direct response advertising.
A: Our team operates off of a standard fee structure based on advertising spend. This standard fee structure includes access to a senior media buyer, creative studio services, tracking and attribution calibration services and Advida’s proprietary technology stack.
A: The onboarding process is fast. When you start a project you’ll be assigned a senior media buyer that will provide you with a checklist of items for onboarding. The onboarding process requires integrating into Advida’s real-time tracking platform. The onboarding process can take anywhere from 24 hours up to 7 days depending on the complexity of your project.
A: The Advida Creative Studio offers extensive experience in direct response copywriting, photography, video production and editing. Creative services are a free service included for all active clients. Creatives services are not available a la carte or as an individual service.
A: Advida has direct partnerships with publishers like MSN, Yahoo, AOL, and CNN where clients can purchase exclusive placements in the United States and internationally.
A: Yes, the Advida team has extensive experience driving customer acquisition internationally, with ability to create and translate copywriting in multiple languages.
A: The onboarding process requires integrating Advida’s real-time tracking system with the clients website. This gives the Advida team access to critical data needed to accurately track and optimize customer acquisition campaigns.